A literary analysis of toni mo Essay Example For Students

An artistic investigation of toni mo Essay Bondage assumed a focal job throughout the entire existence of the United States. It existed in all the English territory provinces and came to command farming creation in the states from Maryland south. Eight of the initial 12 leaders of the United States were slave proprietors. Discussion over servitude progressively ruled American legislative issues, driving in the long run to the American Civil War (1861-1865), which at last finished subjugation. After liberation, defeating slaverys inheritance stayed an essential issue in American history, from Reconstruction following the war to the social liberties development just about a hundred years after the fact. 22) A bill has as of late been proposed, by a white Ohio congressman to apologize for bondage. That congressman is Representative Tony Hall. Lobby settle That the congress apologizes to African-Americans whose predecessors endured as slaves under the constitution of the United States of America until 1865 (Should the Government 8). The United States government ought not give an expression of remorse to African-Americans for bondage. An expression of remorse by the administration for subjection would not recuperate the harm brought about by 200 forty four years of bondage. Congressman Jesse Jackson Jr. Says. †¦ a straightforward conciliatory sentiment, without anything connected to it appears to be somewhat vacant to me (Should the Government 9). There ought to be some sort of reparation installments. If not fiscal at any rate the forty sections of land and a donkey which was guaranteed to the slaves for taking an interest in the Civil War. An administration conciliatory sentiment for subjugation is a substantial aggregate act, yet it is legitimate just on the off chance that it is joined by substance that fixes the harm that is the reason for the statement of regret (Should the Government 9). All together for a reparation installments to be given the nation would need to endorse it. A great many people don't affirm reparation installments to blacks for subjection. A nightline ABC survey shows that seventy-s even percent of all Americans contradict reparations. Blacks favor reparations. Sixty-five percent of blacks bolster reparation installments to blacks for bondage. Most white individuals don't consider it to be being a smart thought. Eighty-eight percent of whites restrict the possibility of reparation installments (Should the Government?. 10)The governments expression of remorse would not be an immediate translation of the sentiments of America all in all. Fifty-six percent of Americans contradict the possibility of the administration saying 'sorry' for bondage (Should the Government?. 8) The administration and individuals of today had no influence over what went on somewhere in the range of 1619 and 1863. The administration ought not apologize for somebody elses activities. At the point when the United States apologized and gave reparation installments to the Japanese-Americans who were sent to death camps, the were legitimately included as well as liable for what occurred (White) . It is one thing to apologize for the transgressions of your own gathering, however it is very another to talk for the sake of individuals who feel no such inclusion in your own wrongdoings. It appears as though the legislature is saying 'sorry' in light of the fact that they feel that they need to or on the grounds that they were sorry for everything else. Saying 'sorry' has a crazy, formal and void quality to it (Leo). A conciliatory sentiment to African-Americans would commence a rundown of more gatherings needing expressions of remorse. The pattern of expressions of remorse would need to remember the antiquated Egyptians and Greeks and Muslims for Africa today(Leo). The inquiry is the thing that would help recuperate the injuries brought about by servitude. The appropriate response is fiscal reparations would help facilitate the agony. J.E. White has illustrated the ideal route for these installments to be determined. The main slaves went to the United States in 1619, and the liberation declaration in 1863. That is 244 years of free work given to slave proprietors by around ten million slaves. Duplicated by a quarter a day, the going rate for incompetent work in those days, adds up to 200 twenty two billion dollars. Another 200 twenty two billion dollars included for torment and enduring; at three percent premium compound over the one hundred thirty four years since liberation and that gives you twenty-four trillion dollars (White). .uc43799bc6d50006537abf6ab569da252 , .uc43799bc6d50006537abf6ab569da252 .postImageUrl , .uc43799bc6d50006537abf6ab569da252 .focused content territory { min-tallness: 80px; position: relative; } .uc43799bc6d50006537abf6ab569da252 , .uc43799bc6d50006537abf6ab569da252:hover , .uc43799bc6d50006537abf6ab569da252:visited , .uc43799bc6d50006537abf6ab569da252:active { border:0!important; } .uc43799bc6d50006537abf6ab569da252 .clearfix:after { content: ; show: table; clear: both; } .uc43799bc6d50006537abf6ab569da252 { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; haziness: 1; progress: murkiness 250ms; webkit-progress: mistiness 250ms; foundation shading: #95A5A6; } .uc43799bc6d50006537abf6ab569da252:active , .uc43799bc6d50006537abf6ab569da252:hover { obscurity: 1; change: darkness 250ms; webkit-change: obscurity 250ms; foundation shading: #2C3E50; } .uc43799bc6d50006537abf6ab569da252 .focused content region { width: 100%; position: rel ative; } .uc43799bc6d50006537abf6ab569da252 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; text-adornment: underline; } .uc43799bc6d50006537abf6ab569da252 .postTitle { shading: #FFFFFF; text dimension: 16px; textual style weight: 600; edge: 0; cushioning: 0; width: 100%; } .uc43799bc6d50006537abf6ab569da252 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; fringe span: 3px; box-shadow: none; text dimension: 14px; text style weight: intense; line-stature: 26px; moz-outskirt range: 3px; text-adjust: focus; text-enrichment: none; text-shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: supreme; right: 0; top: 0; } .uc43799bc6d50006537abf6ab569da252:hover .ctaButton { foundation shading: #34495E!important; } .uc43799bc6d50006537abf6ab 569da252 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .uc43799bc6d50006537abf6ab569da252-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .uc43799bc6d50006537abf6ab569da252:after { content: ; show: square; clear: both; } READ: A Comparison Of Coleridge’S Rationalism To W EssayAn expression of remorse could be risky. Tolerating an unfilled conciliatory sentiment from the United States could cause it to appear as though this is the finish of the issue subjugation. The threat of a statement of regret for subjection is that it might turn into the blessing, rather than the opening hymn!(Should the Government?. 10). Individuals of color must hand this sort of statement of regret back. Rather than stressing over an expression of remorse for something that occurred in the previous one should look forward. I figure we ought to be looking to the future pondering t hings we have to accomplish to cooperate. (Apologia pua Amnesia) Accepting an expression of remorse could broaden the hole among blacks and whites being seen equivalent by everybody. The motion could guide consideration away from our capacity to close the hole among whites and African-Americans with genuine structure and investment.(Marino 12). Despite the fact that reparations would support, no conciliatory sentiment or reparation would compensate for those 200 forty four years of hard work shed by more than ten million slaves. Works CitedApologia qua amnesia. The Nation 10 July 1997: 10. Leo, J. So Whos Sorry Now? U.S. News World Report 30 June 1997: 17. Marino, G. Apologize for Slavery? Commonweal 13 Feb. 1998: 11-14. Mazrui, A.A. Who Should Pay for Slavery? World Press Review August 1993: 22-23. Should the Government Apologize for Slavery? Stream 14 July 1997: 8-10. White, J.E. Sorry isnt Good Enough. Time 30 June 1997: 35.

Relationship between BOH tea and consumer behavior

Connection between BOH tea and customer conduct BOH Plantation Sdn Bhd was found by John Archibald Russell in the year 1929, along with A.B. Milne, a veteran in tea planting from Ceylon they prevailing with regards to getting a concession of land in Cameron Highland so as to begin the tea manor business. Together the pair changes steep wildernesses slants into a tea garden known as BOH Plantations, which is the first good country tea garden in the nation. BOH Plantations business starts to blossom and at present is the main tea producer in the nation. The manor extended and claims four tea gardens, of which three is found 5000 ft above ocean level and is arranged in Cameron Highlands, and the fourth is bringing together in Bukit Cheeding, Selangor. On the whole, the nurseries size altogether is 1200ha. BOH Plantation has been solidly settled in that most Malaysia drinks BOH tea than some other brand. BOH teas are accessible in 3 unique structures (tea bundles, tea sacks, tea dust). The organization as of now delivers 4 million kg of tea in a year. Malaysian expends 10million kg of tea which makes BOH tea biggest maker locally of dark tea, as far as cuppage, BOH tea creates about 5.5 million every day which nearly meets half of tea utilization necessity in the nation. The example of overcoming adversity of BOH Plantation keeps on being Malaysias driving brand in tea and is likewise sending out to Brunei, Japan, Singapore, United Arab Emirates and furthermore the US. Shopper Decision Process BOH tea Shopper Decision Process is essentially known as a psychological procedure. Buyer knows about a need or needs and quest for potential approaches to fulfill it. Attention to purchaser isn't a programmed procedure; it is really specific outside strategy. Model, customers are open to a huge number of messages that convinces them from publicizing, political association, strict gatherings , food items and a lot increasingly different assets. This mass data that searches out customer consideration at that point sifted through by individual so as to settle on the choice in purchasing an item. All together for a shopper to buy an item, the person needs to experience the 5 phases of customer choice procedure. These 5 phases of purchaser dynamic procedure are significant for buyer to settle on a precise choice in fulfilling their necessities and needs. The stages stream in succession starting with issue acknowledgment and consummation with post-buy assessment. The 5 phases are as diagram above: Issue Recognition Data Search Assessment and Selection of Alternatives Choice Implementation Post-buy Evaluation Issue Recognition The shopper choice procedure starts when a customer knows about fulfilling their necessities or needs. For as far back as decade, medical advantages have grabbed the eye of the wide inclusion of media. Various investigations have indicated that the cell reinforcement polyphenols of tea has the counter disease properties and furthermore ready to decrease the danger of gastric, and furthermore skin malignancy. Avoidance is superior to fix; this announcement has drive purchasers to look for solid item to keep up a sound way of life, similarly tea is a sound beverage. This is the place BOH tea as Malaysian driving brand gives top notch tea that contains rich fragrance of tea seasons that fills the nose and savoring the preference for the mouth while giving a relieving impact. The following are 2 instances of BOH teas top items. Item 1 (BOH string and tag) Source: https://www.boh.com.my/shop/product_info.php?products_id=71 Most devour item that fulfills the need of customers that needs to get ready moment pre-pack tea. Item 2 BOH tea leaves Source: https://www.boh.com.my/shop/product_info.php?products_id=29 This item fulfills the requirements of customer that lean towards the old style tea leave technique, as the fragrance and taste of tea is more grounded. Data Research At the point when customers recognize an issue, they will discover approaches to take care of the issues. Customer should do inside and outer research in getting the information on items that will fulfill their necessities. On account of BOH tea, since it is the main tea brand in Malaysia it is essential to fortify the brands administration by making mindfulness for their item through deals advancement and publicizing. As inside research, all together for BOH tea to catch the consideration of customer they have concocted an appealing expression ada Ummph which actually implies beyond what words can depict sort of feeling to show the incredible nature of tea that is produce by BOH tea. This expression will unequivocally enroll the brands name in the psyche of customer, so whenever they need to buy tea, BOH tea will be their first decision as the ada Ummph state shows that purchaser will never lament in expending their tea. Above is the case of the snappy expression that is place on the result of BOH tea that consistently remind individuals to appreciate the integrity of tea simultaneously getting a charge out of a loosening up time, it has particular BOH tea from various brand of tea, for example, Twinnings, Chamomile and Lipton. Outside research permit shopper to access for optional data from online assets, commercial, leaflets and a lot more so as to give them the overabundance information to buy their preferred PC. Tea consumer in Malaysia won't get away from the consideration of BOH tea, as their item can be gotten from most retail outlets. BOH tea has likewise advanced their tea in printed media, for example, paper promotion, TV plug, and furthermore battles. BOH tea advances their tea with holding with affection ones by making snapshots of fellowship with friends and family. This is to show that some tea can join everybody together with no limitation. One path for BOH tea to teach purchasers is by parting with free samplings and by holding challenges for customers. Source:http://old.brudirect.com/public_html/DailyInfo/News/Archive/June05/100605/bb08.htm Above is an image of a victor who took an interest in a fortunate draw pick that was sorted out by BOH tea in a shopping center. This shows advancement is a significant system so as to fabricate customer information on BOH tea. Assessment and Selection of Alternatives The accompanying advance permits the purchaser to assess the brands from the data that is gotten. Customers considers item to be a heap of traits, for example, the need, advantages, and ascribes so as to settle on the correct choice that fulfill their necessities and needs. This heap of traits is really an items objective and emotional elements. Target factor Solid fragrance of tea and savoring taste Abstract variables Examination of BOH Tea and Lipton tea, BOH tea being the exceptional as item is less expensive then Lipton and has solid smell that suits customers taste Buy Decision Buying the brand BOH tea fulfills the whole range of the non-mixed drink in Malaysia and urges tea to be expended including, chilly, moment, customary or in whatever other structure that is favored by customer. This fulfills the customer by giving decision of tea utilization as indicated by their taste This is where shopper has chosen which brand of item that the person in question needs after a creation correlation with all the accessibility of item marks. Purchaser will at that point need to choose 2 explicit components which is buying the brand decision and buying time. Buying Time Item can be buy in most retail outlet as bundles. Shopper can likewise get it in group during advancement period as well. Post buy assessment In this stage the degree of procurement inclusion of purchaser is significant, it is frequently known as the degree of worry for or enthusiasm for the buy and intensely relies upon the broad data that is look for by the buyer in settling on a buy choice. Low buy inclusion process Model, assume if a purchaser purchases a specific brand of item (e.g., BOH tea) as an issue of propensity, this implies the beverage is a low buy inclusion circumstance and buyers don't need to assess and look for data widely. This case shopper will essentially purchase and devour the item and creates a significant level of rehashing a similar acquisition of item. Diagram above shows low inclusion buy process that happens. The advantage of low buy association process is BOH tea has become shoppers steadfast brand for tea utilization items as rehash buy has been occurring now and again. Be that as it may, if the degree of procurement is high and the purchaser is associated with broad dynamic, shopper will be bound to confront a progressively expounded post-buy assessment. High Purchase Involvement process This diagram shows that there is a post-buy discord where shopper can't focus on the choice of picking the brand that they need and it will make tension among customers as it is hard to settle on options decisions. With the goal for shopper to diminish this cacophony, customer needs to make approaches, for example, to build the attractive quality of the brand that they need to buy and reject the allure of dismissed other options and furthermore dismiss the negative information on brand bought. In the event that discord isn't lessen, the nervousness experience may transform into a disappointment and prompts another issue. That is the reason high buy inclusion needs broad research of data to decrease nervousness and increment the certainty level in buying the item they need. Purchaser will remain faithful to BOH tea in light of the fact that the organization is continually doing research so as to fulfill the future buyer needs. Mental Core BOH tea Consideration Consideration is an idea of psychological brain research that causes us to effectively process data present in our condition. Consideration is an oblivious procedure where customer can naturally check the highlights of the earth encompassing them. Consideration can be grouped into 2 which are intentional and automatic. Specific Attention Specific consideration is the investigation of

You Can Take Comedy Writing As a Class!

You Can Take Comedy Writing As a Class! We just finished the first week of the Spring 2016 semester. Its always exciting getting new textbooks, notebooks and folders from the Illini Union Bookstore and the excitement of another semester full of classes and great times as an Illini. The most class I was excited about to take was a Creative Writing class that was called Comedy/Satire Writing. Doesnt this class sound really cool and unique? Well it is because its considered a Special Topics class. Often times in many departments on campuses offer fun and interesting classes under these Special Topics and theres usually no prerequisite or major requirement in order to take it. So even though Im an Advertising major, Im still able to take the course! I took this Comedy Writing class in the first place because I absolutely love comedy and Im an editor for the campus satirical newspaper on campus called The Black Sheep. Its a ton of fun and I wanted to become a better writer and expand my horizons as a writer. My professor is really cool too. Hes from Israel and he wrote a sitcom and a few novels too. He also writes for a satirical newspaper! A great thing about Illinois  is that your professors are experts in their fields whether its engineering or comedy writing. The first day of class was cool too. It was a small classroom in the English Building so everyone gets the chance to participate in the class. It was cool hearing about why everyone took the class in the first place. Many of the students in the class participate in stand-up comedy and improv on campus too, so you can expect that there are a lot of funny people in my class. During that first day of class we got to watch an episode of the award-winning sitcom Louie! So, you can imagine how awesome the class is going to be. During the semester well get to learn about screenwriting, stand-up comedy and satire writing. I cant wait to learn and to get back to class on Monday. Daniel Class of 2018 I’m an Advertising major in the College of Media. I’m from a northwest suburb of Chicago called Buffalo Grove. I chose Illinois because it was the first university in the entire world to offer an Advertising major, which is pretty cool!

Speeding Up the Germination Process

Imagine you are the owner of a greenhouse that produces bedding plants. A customer orders 100 flats of begonia seedlings and wants to pick them up in a month. You begin to panic, as begonia seeds are sometimes slow to germinate and occasionally germinate unevenly. What Is Seed Priming? Your answer may be to obtain primed seeds. Seed priming is used by seed producers and growers to control germination. Mainly, seed priming is used to shorten germination time, which, as in the case of the begonias, is often desirable. The various seed priming processes have been carefully designed to allow for some of the early germination processes to take place, but not for the completion of full germination. Therefore, a grower can plant the primed seed which has much of the germination process completed and expect early emergence. The process can also allow for more uniform, even germination of the treated seeds. It can also increase germination over a wider temperature range, and reduce disease incidence in seeds. In some plant species, priming is necessary, rather than merely desirable, in order to overcome seed dormancy. How Does Seed Priming Work? Seed priming allows for the regulation of the water content in the seed, either by soaking the seeds in water or in a solute; or, by exposing the seeds to water vapor. The seeds imbibe water for a predetermined time interval. After the time interval, the process is halted right before the first root, called the radicle, emerges from the seed. A high amount of water is needed for radicle emergence, so the priming process is ceased to prevent full germination from occurring. The primed seeds can then be dried and sown when ready. You may be wondering why the seed doesnt dry out during the priming process and become unable to germinate. If the process is properly controlled, the hydration treatment is stopped before the desiccation tolerance is lost. There is a limit for each plant species as to when the line between priming and pre-germination is crossed. Safe limits have been calculated as to the maximum length of time for which seeds can be primed. If the maximum length is exceeded, it can lead to seedling damage. Seed Priming Methods There are four common methods utilized for priming seeds: hydropriming, osmotic priming, solid matrix priming, and drum priming. Other methods are proprietary, which means they are trade secrets or patented, so someone would have to pay to use those methods! Hydropriming—Hydropriming is the simple soaking of seeds in water, although aerated distilled water is preferred. This process is especially useful in economically disadvantaged, arid crop growing areas.Osmotic priming—Osmotic priming, also called osmopriming or osmoconditioning, is the soaking of seeds in solutions containing chemicals such as mannitol, potassium nitrate (KNO3), potassium chloride (KCl), polyethylene glycol (PEG), or sodium chloride (NaCl). Plant hormones, which control or affect various stages of seed germination, or beneficial microorganisms (which help control fungal and bacterial disease) can be added to the osmopriming solutions.Solid matrix priming—Solid matrix priming involves the incubation of seeds in a solid, insoluble matrix, such as vermiculite, diatomaceous earth, or another highly water-absorbent polymer, with a limited amount of water, allowing for slow imbibition.Drum priming—Seeds are hydrated by placing them in a rotatin g drum into which a controlled level of water vapor is released. Who Benefits From Seed Priming? Seed priming is most often used for high-value crop seeds, but the steeping process of hydropriming has been used in arid countries to help overcome soil deficiencies and improve crop production. The disadvantages to seed priming include the fact that primed seeds are difficult to store in some cases, as they need cool storage temperatures—not to mention the fact that the process is a sometimes time-consuming extra bit of effort. However, in most cases, seeds can be primed overnight, surface-dried, and sown the very next day. In cases such as the one involving begonias, outlined at the beginning of this article, seed priming can be a necessary and even simple part of growing plants.

The Impart of the French Revolution In Europe - Free Essay Example

Sample details Pages: 2 Words: 715 Downloads: 3 Date added: 2019/06/26 Category History Essay Level High school Tags: French Revolution Essay Did you like this example? The political crisis: The tension between the monarch and also with the aristocracy, there were 13 sovereign courts in the French judicial system, all their seat were in Paris and a dozen provincial sectors, each magistrate member of each were from the aristocracy the parliament chose to remove taxation on the nobles and commoner alike. They argued that the king was attacking the liberty of his subjects by trying to also tax those subject who we excluded from tax by virtue of their privileged status. The French revolution or the Great revolution is known as a time of creation and discovery. The revolution cut across all the segment of the society, the overthrow of absolutist monarchy brought with the new theories, symbols, and behavior, the excitement of a state of lawlessness was match by the terror. The revolutionary had to fight with the crisis of that was going on all over Europe. This change that occur in the French had also its terrible side there were also violence and instability; in the wake of came about also in internal discord, civil war, and violence repression. The establishment of the Napoleons dictatorship at the end of the century show that the revolution has ended, The triumphs and contradiction of the revolutionary experiment in democracy show that the old system and the stating of the modern history, it also shows that politics can not be the same again. The Terror was a short and also deadly period of time whereby Maximilien Robespierre, the Committee of Pub lic Safety and also the Revolutionary give a dead sentence to thousands of people under the falling blade of the guillotine. The real scene of the Terror was very much complicated. this incident was not started by a particular man, neither was it by a body or by a certain policy that was created in times past; nevertheless it was actually likened to a lot of parent with just a particular child , sparked by several actions and factors. whatsoever, might have trigger this terror it was the most violent time during the Great Revolution. Don’t waste time! Our writers will create an original "The Impart of the French Revolution In Europe" essay for you Create order Napoleon ruled for about fiftteen year, which close out the french revolution his very own aim were to creat a solid dynasty in france and also to dominate the france empire in Europe Napoleon firmly planted his personal power, calling himself emperor and making a new sketch of the new aristocaray. He was always at war with the Britain but with the Prussia an Austria going into a Coalitions. Till 1812, the campaigns of napoleon were always successful. Napoleon still made misake regulary on his strategy most especially in the concentration of troops and the deployment of artillery. His empire stirred vastly, and in captured Spain, a new coalition formed among the other dominant power in 1813. the nation of afrance fell into an invading force of this alliance in 1814, he was exiled and later came back only to be defeated at waterloo in 1815 which finally ended his reign According to an article written by (Cantoni .D., 2009)This paragaphy, we will see a very short aspect of the French Revolution and the consition in some neighboring states and cities before the effect of this Great revolution that are important to our research. We also restated how expansion by the French Revolutionary armies and later by Napoleon affected these regions. The Great Revolution was trigger by a very long-running fiscal crisis which led to the summoning of the Estates-General in 1789 for the very first time since 1614. Majorityy of the radical institutional changes were taken by the seizure of the Revolutionary armies of France. with the removal of all the remaining vestiges of serfdom and quasi-feudal land relations, the grip of the clergy toward the area economic and political power, the sovereignty, of the guilds in urban areas, and legal changes with the creation of equality before the law (Cantoni .D., 2009). Finally: There are many effect of the revolution though there were serious damages and lots of destruction and lost of life and property in the French Revolution the positive ffct at weight the negative one monarch was removed and the liberal system of government which is democracy was introduced and developed. the civic rights were adopted. It also permitted and accept the freedom of speech, worship, association, press and also land ownership.

The Morning of December 8, 2014 Free Essays

The mischance happened the morning of Dec. 8, 2014. The examination by the U. We will write a custom essay sample on The Morning of December 8, 2014 or any similar topic only for you Order Now S. National Transportation Safety Board (NTSB) reasoned that the reasonable justification was â€Å"the pilot’s direct of a methodology in basic icing conditions without turning on the plane’s wing and flat stabilizer deice framework, prompting ice amassing on those surfaces, and without utilizing the suitable landing execution speeds for the climate conditions and plane weight,† (National Transportation Safety Board 2014). In light of the discoveries of the examination, the NTSB required the improvement of hardware for single-pilot flies that cautions the pilots when the ice-insurance frameworks ought to be actuated. The security load up likewise suggested the advancement of preparing past what is presently required to pass a sort rating check ride in such planes. The pilot, 66 years of age, was a doctor and CEO of a clinical think-tank. He held a carrier transport pilot authentication and an EMB-500 compose rating, which he had gotten around seven months previously the mischance. As it flew through Northern Virginia and into Maryland, different pilots were announcing ice endeavoring to shape on their wings as they flew through mists between 4,000 feet and 5,500 feet height. Mr Rosenberg, the pilot turned on the plane’s de-icing framework for over two minutes as it achieved its 23,000-foot cruising elevation, yet then he flicked if off again for the rest of the flight. It stayed off as he plummeted toward Gaithersburg, in spite of flying through mists once more. The NTSB said that may have been a lethal oversight: â€Å"That puts the plane in noticeable dampness, a basic component for ice, for around 15 minutes. Mr Rosenberg was a very qualified pilot, with 4,500 hours signed responsible for a flying machine. He was guaranteed as a business pilot and as a flight educator. He likewise was appraised to fly the Phenom, a refined six-traveler stream that costs more than $4 million and can fly more than 400 mph. In any case, the 2014 occurrence was the second time that Rosenberg slammed while endeavoring to arrive at the Gaithersburg airplane terminal†, (NTSB 2014). Four years sooner, slow down admonitions sounded as he contacted a solitary motor turboprop plane down on the runway. â€Å"At the point when the plane floated to one side of the 75 broad runway, Mr Rosenberg endeavored to lift off again to circle the airplane terminal for a second arrival endeavor. Rather, the plane went around 100 feet to one side and collided with trees. He got away with minor damage. The NTSB inferred that the reason was pilot blunder†, (NTSB 2014) In excess of 1,000 little planes crash in the United States each year, and many those accidents result in fatalities, yet few accomplish the unpleasant qualification of what occurred in Gaithersburg on the Monday morning of Dec. 8, 2014. Discoveries from National Transportation Safety Board are as per the following: † The plane was appropriately certificated and furnished as per government controls†, (NTSB 2014). â€Å"Examination of the plane destruction uncovered no preimpact breakdowns or disappointments that would have blocked typical activity of the plane†, (NTSB 2014). â€Å"The pilot’s activities previously departure for the mishap flight were reliable with resistance with standard working techniques†, (NTSB 2014).   Ã¢â‚¬Å"In spite of the fact that the pilot’s utilization of off base tenant and freight weights had no impact on the plane staying inside EMB-500 Airplane Flight Manual weight and parity constraints, it influenced the arrival speeds he chose in anticipation of the way to deal with Montgomery District Airpark, which were slower than those that compared to the plane’s real landing weight†, (NTSB 2014). â€Å"The pilot’s utilization of the slower landing rates in anticipation of the way to deal with Montgomery Region Airpark is reliable with his referencing the Normal (non-icing) agenda, which does not require the initiation of the wing and flat stabilizer deice framework, and brought about band signs on the velocity show that did not suitably demonstrate the slow down speed†, (NTSB 2014). â€Å"For something like 15 minutes amid the plummet and way to deal with Montgomery County Airpark, the pilot was working in a domain helpful for auxiliary icing without either plane ice insurance framework actuated†, (NTSB 2014). â€Å"Not utilizing the plane’s ice insurance frameworks amid the way to deal with Montgomery County Airpark was in opposition to the pilot’s preparation and distributed standard working methodology and was conflicting with the pilot’s past conduct amid the mishap flight†, (NTSB 2014). â€Å"The pilot’s inability to utilize the wing and level stabilizer deice framework amid the methodology to Montgomery County Airpark prompted ice collection, a streamlined slow down at a higher velocity than would happen without ice aggregation, and the event of the slow down previously the aural slow down notice sounded or the stick pusher actuated. Once the plane slowed down, its height was too low to recuperate†, (NTSB 2014). † Providing pilots of turbofan planes that require a sort rating and are confirmed for single-pilot tasks and trip in icing conditions with programmed alarming about the need to actuate ice assurance frameworks would strengthen this basic strategy while working in potential icing conditions—particularly in single-pilot tasks†, (NTSB 2014). National Transportation Safety Board proposals as pursues. To the Federal Aviation Administration: â€Å"Work with the General Aviation Manufacturers Association to build up a framework that can naturally alarm pilots when the ice insurance frameworks ought to be actuated on turbofan planes that require a sort rating and are ensured for single-pilot tasks and trip in icing conditions†, (NTSB 2014/A-16-12). To the General Aviation Manufacturers Association: â€Å"Work with the Federal Aviation Administration to build up a framework that can consequently ready pilots when the ice security frameworks ought to be initiated on turbofan planes that require a sort rating and are confirmed for single-pilot tasks and trip in icing conditions†, (NTSB 2014/A-16-13). To the National Business Aviation Association: â€Å"Work with your individuals that are makers and preparing suppliers of turbofan planes that require a sort rating and are confirmed for single-pilot activities and trip in icing conditions to create improved pilot preparing rules relating to chance administration in winter climate activities, including the utilization of ice assurance frameworks and adherence to agendas, with uncommon accentuation given to insufficiencies in pilot execution recognized in this mischance, and attempt accessible to the network of pilots who fly these planes†. (NTSB 2014/A-16-14). The synapsis of this whole incident was determined by National Transportation Safety Board that, â€Å"the probable cause of this accident was the pilot’s conduct of an approach in structural icing conditions without turning on the airplane’s wing and horizontal stabilizer deice system, leading to ice accumulation on those surfaces, and without using the appropriate landing performance speeds for the weather conditions and airplane weight, as indicated in the airplane’s standard operating procedures, which together resulted in an aerodynamic stall at an altitude at which a recovery was not possible,† (NTSB 2014). How to cite The Morning of December 8, 2014, Papers

Research Strategies for Small Business Tourism MyAssignmenthelp.com

Question: Discuss about the Research Strategies for Small Business Tourism. Answer: Introduction In the recent past, young entrepreneurs have had myriad of huddles and challenges in their various enterprises. This has made it very difficult for majority these businesses to realize their expansion objectives (Romano, 2009). The major contributing factor to this situation is the flooding of the market by many business operations which deal in one line. This therefore has led to stiff competition being witnessed in the market (Mowlana, 2003). This cut-throat competition has compelled young businesses to develop mitigation strategies that can allow them survive in the market amidst the prevailing unfavorable conditions. Businesses may decide to resort to internal or external ways to face the problems in the market the major one being competition. Internal ways may include reducing their human resource so as to cut down on expenses such as salaries and wages and instead use the difference in product awareness (March, 2009). Others revert to external measures such as hitting campaign trails about their products and services in areas they think the product is not quite known. Apart from this the businesses use the electronic media, print media and social sites to market their products. And the games becomes doing what your competitor does to the customers better or even do what your competitor is not doing so as to cut the edge well above contemporary businesses (Kotler, 2012). In the city of victoria is a small business enterprise that owns a farm and also manufactures wine. The business venture is known as Grivellia Ridge Company. It has not been an exception as it has also faced the wrath of competition in an equal measure just as other businesses. Since its establishment in the town Grivellia Company has enjoyed broad customer base due to its high quality wine and good customer service. However, it the recent month, the company has realized that there is a paradigm shift. Many of its clients who used to patronize the outlet are no longer seen. The company believed that this was an indication that there are very strong competitors who have entered into the wine business and are doing better than them. For this reason, the company resorted to serious marketing and sales strategies that could see them reclaim their lost status. The strategies included remarketing their products and services afresh in Victoria town and other towns within the region such as SA, VIC, QLD and NSW. To lure customers, they offered after sales services such as bearing the transportation cost for those customers that bought goods in bulk. They also extended credit discounts in certain months. For example in the month of February, the company was giving a discount of 15% to all its customers who bought goods during that month. An online platform was also created by the company so that its loyal customers could get updates in their smartphones regarding various offers that the company could be having at particular times. All these were mitigation strategies to help the company remain competitive in the market. Figure 1 above is a graphical representation of the number of products that were bought before marketing and other strategies were done and prices of the products after. In all the products, the number after were always higher than the number that was bought before doing campaigns. The most bought product and which had a great difference between the two periods of time is 2016 pinot grigio. The quantity bought was about 225. The lowest differences were observed in single vineyard 2014 chardonnay and 2015 pinot. According to the pie chart above, it can be seen that customers who got discount on prices were many compared to those who did not enjoy any price discount. Seventy one percent (71%) received the discount while twenty nine percent (29%) did not enjoy any discount. It is very clear from the results presented by the graph above that the quantity of cases purchased on discount were far much more (681) than those that were not purchased on discount (117). The pie chart above indicates that majority (61%) of those who buy from them come from Victoria. This is followed by 21% who hail from NSW. The least number (1%) hailed from QLD. The reason for carrying out this short research by Grivellia Ridge Company was so as to determine if the marketing campaigns the conducted about their products and services had an impact. To be able to determine the impact, elements such as increase in the sales volume were taken into account. This increase was realized by comparing the sales volume before and after marketing. It is common to realize an increase in the sales especially after a rigorous marketing exercise. This was the case with Grivellia Ridge Company which experienced an increase in the sales volume. The evidence to this are confirmed by figure 3 in the results section where the quantity of cases bought on discount was far much higher (681) than those that were not discounted (117). This short study had factors that led to the results being the way they are. Other than these there are other factors which the study could not analyze such as the geographical positioning of other cities in the region in relation to Victoria where the company is situated. Due to the distance, the prices of the commodities might be a little higher due to the cost of transportation. This in turn causes the demand for various brands of wine to go down thereby reducing their sales volume. The contrary to this fact is also true. The other factor could be government policies which are always strict on alcohol and its affiliate products. This makes the company incur more expenses and passes the same to consumers and this tend to discourage the customers hence low sales volume. Conclusion If the results of this study are anything to go by, then companies experiencing various challenges in the market such as low sales volume and stiff competition should try to go the Grivellia Ridge Company way since it is a testimony that robust marketing campaign can lead to positive impact. This positive impact can be manifested in the increase in sales volume among others. This study therefore recommends that the more resources be added towards marketing so as to increase awareness and therefore increasing the level of sales. References Romano, C. (2009), ``Research strategies for small business: a case study'', International Small Business Journal, Vol. 7 No. 4, pp. 35-43. Mowlana, H. and Smith, G. (2003), ``Tourism in a global context: the case of frequent traveler programs'', Journal of Travel Research, Vol. 33 No. 3, pp. 20-27. March, R. (2009), ``Tourism marketing myopia'', Tourism Management, Vol. 15 No. 6, pp. 411-15 Kotler, P. (2012), Marketing Management: Analysis, Planning, Implementation and Control, Prentice-Hall, Englewood Cliffs, NJ.

3pl Report Essay Example

3pl Report Essay Outsourcing Logistics Report Outsourcing Logistics – The latest trends in using 3PL providers January 2005 For further details please contact: Laura Goddard [emailprotected] com US Toll Free: 1 800 814 3459 ext 321 Rest of World: +44 (0) 207 375 7231 Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 1 Outsourcing Logistics Report Table of Contents: I II III IV V VI VII Introduction †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Survey overview †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 3 Overall use of 3PL services †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦.. 4 Key drivers in outsourcing lo gistics to a 3PL †¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦.. 5 Overall performance of 3PL providers †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦. †¦. 6 Will companies increase their use of 3PLs †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦ 7 What percentage of companies not currently using 3PLs are planning to use a 3PL in the future †¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 8 VIII IX Overall industry implications and conclusions †¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦. †¦. 9 Outsourcing Logistics 2005: Best Practices for Managing 3PL Relationships Conference †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦ 11 Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 2 Outsourcing Logistics Report I Introduction The 3PL industry has been growing at a steady rate, and it’s clear that more and more industry verticals are seeing real benefits from outsourcing their logistics operations to a third party. Manufacturers and retailers are continually pressured to reduce transportation costs, which has created an opportunity for companies that are able to provide more favorable rates and increase overall supply chain efficiency. Recent statistics have even shown that shippers’ logistics costs have been reduced when outsourcing to 3PLs at an average of more than 15% in North America! However, it is still a difficult decision for many to outsource. So what are the key reasons ‘shippers’ choose to outsource and how do they rate the value of their contracts? eyefortransport conducted the Outsourcing Logistics Survey from December 2004 to January 2005. This survey was timed to coincide with the eyefortransport Outsourcing Logistics 2005: Best Practices for Managing 3PL Relationships conference, April 25-26 2005 in Chicago. We will write a custom essay sample on 3pl Report specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on 3pl Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on 3pl Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Much of the data gathered in this report will be discussed and debated at the conference. For more information on the eyefortransport survey results or the conference, contact Laura Goddard at [emailprotected] com, 1 800 814 3459 ext 231 or +44 (0) 207 375 7231. II Survey overview 173 logistics professionals from manufacturing and retail companies responded to the survey, which was conducted by eyefortransport. Responses were solicited in a targeted email campaign that included select trade associations, industry related databases, and other highly specific groups. Respondents were asked a number of questions, to establish: the percentage of companies currently using 3PL services, what percentage of their overall logistics operations are outsourced, what the key drivers were and the overall performance of 3PLs. They were also asked how much they plan to increase logistics outsourcing in the future and whether they see 3PLs as supply chain suppliers (service providers) or supply chain partners. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. yefortransport. com/outsourcelog 3 Outsourcing Logistics Report III Overall use of 3PL services Based on the responses to the survey, it is clear that manufacturers and retailers consider 3PL services to be a viable option. A strong 79% are currently using 3PL services for their logistics operations, which is in line with other industry reports. However, it is interesting to see that shippers rarely outsource 100% of their logistics operations to a 3PL provider. % of total logistics operations outsourced to a 3PL 0% 25% 20% 15% 10% 5% 0% 0-20% 20-40% 40-60% 60-80% 80-100% N/A Only 14% of respondents said that they outsource 80-100% of their total logistics operations, while 34% use 3PLs for between 40 and 80%. Overall, 1 in 4 respondents outsources less than 20% of their logistics operations to 3PLs. Is this is a sign that shippers are hesitant to allow too much ownership of their supply chain to outside companies, or that they prefer to bring the expertise into their own logistics division? Concerns over integrating the two businesses into a successful working relationship and ensuring mutually viable contract terms could also be factors in the decision against outsourcing a large percentage of key business operations. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 4 Outsourcing Logistics Report IV Key drivers in outsourcing logistics to a 3PL Given that 4 out of 5 companies are using 3PL services, what are the key reasons behind using a 3PL? The survey aimed to uncover some of the common drivers for outsourcing logistics. Key drivers in choosing a 3PL Relevant Very Important Reduce Costs Increasing customer satisfaction Increasing speed of services Improving Supply Chain Management Reducing staff headcount Globalising your supply chain Increase efforts on core competencies Lack of in-house skills 0% 5% 10% 15% 20% 25% 30% 35% The percentage of respondents who selected â€Å"reducing costs† as either â€Å"relevant† (14%) or â€Å"very important† (17%) in their choice to outsource logistics was equal to the objective of â€Å"increasing customer satisfaction†. Although the need to increase the speed of services wasn’t as high as the first two drivers, it still ranked as â€Å"very important† (15%). This confirms that shippers continue to predominantly view 3PLs as tools for reducing costs and improving their basic logistics services. On the other hand, the aim of â€Å"improving supply chain management† only rated â€Å"very important† for 10% and the need to concentrate on core competencies was â€Å"very important† to only 12%. This seems to suggest that, despite many 3PLs now marketing themselves as total logistics providers with a range of capabilities and supply chain expertise, these are not yet the core reasons shippers use 3PLs. The opportunity to improve overall supply chain management systems and give shippers more time to concentrate on the non-logistics related aspects of their business, have yet to become the top reasons for contracting a third party. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 5 Outsourcing Logistics Report V Overall performance of 3PL providers Once the decision has been taken to outsource to a 3PL, shipper satisfaction levels are good. A total of 81% of respondents selected â€Å"good’, â€Å"higher than expected† or â€Å"outstanding (4%)†. In comparison, only a total of 19% were less than pleased with their 3PL contract. Overall performance of current 3PL Outstanding Higher than expected Good Lower than expected Poor 0% 4% 12% 65% 15% 4% 10% 20% 30% 40% 50% 60% 70% Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. yefortransport. com/outsourcelog 6 Outsourcing Logistics Report VI Will companies increase their use of 3PLs Given the relatively low number of businesses using 3PLs for a large percentage of their total logistics needs, it is useful to try to predict if this may change in the future. Since the majority of those currently using 3PLs ar e getting a â€Å"good† to â€Å"outstanding† service, it would seem natural that they plan to increase their reliance on 3PLs. Increasing use of 3PL services Possibly, 54% Very likely, 19% Unlikely, 27% Although 27% of respondents said it was â€Å"unlikely† that they would increase their use of 3PLs, a total of 73% were at least considering this move, with 1 in 5 rating it as â€Å"very likely†. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 7 Outsourcing Logistics Report VII What percentage of companies not currently using 3PLs are planning to use a 3PL in the future For those companies that have chosen not to outsource to a 3PL, the survey asked if this current status was likely to change within the next 5 years. Respondents who currently favor in-house logistics, were also asked if they had previously used a 3PL and decided against future outsourcing as a result. If you dont currently use a 3PL, do you plan to outsource your logistics operations to a 3PL in the future? Previously outsourced, now favour in-house, 21% Within a year, 32% Not likely, 26% Unsure, 11% Within 2-5 years, 11% In total, 43% of respondents were considering using 3PLs for their logistics operations and the highest percentage of the group (nearly 1 in 3) are looking into using a 3PL â€Å"within a year†. With 11% of respondents being â€Å"unsure† just over 1 in 4 said they thought it â€Å"unlikely† that they would outsource in the future (26%). Nearly 1 in 5 respondents who have used 3PLs in the past are now favoring inhouse logistics operations. This could reflect companies that used 3PLs at some stage but found very little value gained, or the complexity of the contract and ownership of the supply chain meant 3PLs could not offer enough (in terms of savings or expertise to risk another contract). Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. yefortransport. com/outsourcelog 8 Outsourcing Logistics Report VIII Overall industry implications and conclusions The over-arching theme is consistent with other industry reports and points to an increasing market for companies that are able to provide third party logistics for the purpose of reducing costs and increasing customer satis faction. 3PL customers are generally happy with the level of service they’re getting, with the majority keen to outsource more of their logistics to 3PL providers in the near future. In fact, across the board the rapid growth of 3PLs is clear, with nearly 3 out of 4 of current 3PL customers considering an increase in outsourcing. Just under half of those not currently using a 3PL are also showing an interest in 3PL services for the future. Despite a largely positive feedback on 3PL performance, there are clearly still some reservations on outsourcing. Of those who currently don’t outsource their logistics operations, just over 1 in 5 were companies who were previously 3PL customers but, for undisclosed reasons, now choose not to use 3PLs. This could reflect a failure from either side on expectations. If the initial terms in the contract are clear but then those objectives are not met, there is an obvious drop in satisfaction from 3PL customers. In addition, where the manufacturer or retailer is looking for a total supply chain logistics provider but the 3PL does not fulfill this expectation, the fault could be on the side of the customer. Obviously 3PLs must be sure they can meet their contract objectives and shippers must be clear on their demands. The survey pressed the respondents one step further and asked them if they saw 3PLs as an integral part of their operations and a real supply chain partner or if they simply viewed 3PLs as supply chain suppliers (service providers). The results of the grapgh on page 10 reflect the 3PL-users’ understanding of this business relationship and the 3PL’s role. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog Outsourcing Logistics Report Do you see your 3PL as a service provider or a supply chain partner? 60% 50% 40% 30% 20% 10% 0% Service provider Supply chain partner 56% 44% The largest percentage (56%) selected â€Å"provider†. This could indicate some hesitancy on the part of the 3PL-user to fully integrate 3PLs into their supply chain strategy, preferring to maintain strict boundaries. It could be argued, however, that both sides would get mor e out of the relationship if they focused on a closer business strategy. Given the range of services that 3PLs now offer and the satisfaction from current 3PL-users, perhaps those companies who set up strategic partnerships with 3PLs will benefit most for the future of the third part logistics provider. Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 10 Outsourcing Logistics Report IX Outsourcing Logistics 2005: Best Practices for Managing 3PL Relationships Conference The eyefortransport Outsourcing Logistics 2005: Best Practices for Managing 3PL Relationships conference will take place April 25-26 in Chicago. This event will bring together senior logistics executives from different industry verticals to discuss 3PL adoption, selection, contract negotiation and relationships. Topics up for discussion, analysis, and questioning will include: †¢ Assessing if outsourcing is the right choice for your company †¢ Top tips on RFQs and industry advice on tackling the selection process to ensure the best 3PL for you! Setting incentive schemes and remuneration profitable contracts and ROI †¢ The benefits of using a 3PL for supply chain technology and tips for smooth integration †¦and much more! Learn from special, exclusive presentations and executive panels and join in the discussions at intimate round table sessions. Attend the Chicago event to benchmark your current 3PL contracts against your peers and make the most of the unpreceden ted networking opportunities with speakers from leading manufacturing and retail companies – such as Target, Rolls Royce, Owens Corning, Nestle, Intel, Kellogg, Levi Strauss, Sysco, Supervalu, Ingersol Rand. See the website for full speaker details. For more information on attending, exhibiting or sponsoring this event, contact Laura Goddard at [emailprotected] com, 1 800 814 3459 ext 231, or +44 (0) 207 375 7231 Outsourcing Logistics 2005: Best Practice for Managing 3PL Relationships April 25-26 2005 Hyatt Regency McCormick Place, Chicago, IL www. eyefortransport. com/outsourcelog 11 Register NOW and SAVE $300! Outsourcing Logistics 2005 25 26th April †¢ Hyatt Regency – McCormick Place, Chicago, USA Come away with the answers you need! Industry Presentations, 6 Panels, 9 Roundtables, 2 Workshops 7 hours Networking time! Best Practices for Managing your 3PL Relationships The must-attend event for logistics executives working with 3PLs! Learn to successfully select 3PLs, negotiate contracts, ensure smooth operations and evaluate performance The ONLY event to give you in-depth knowledge of the 5 KEY topics! 3PL selection and contract negotiation – What are the key factors to consider when renewing existing 3PL contracts and selecting new 3PLs? – Hear the secrets to setting up successful contracts Learn from more than 20 industry leaders †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ The Home Depot, Director of Operations, Tim Wilkerson Rolls-Royce, 3PL Program Manager, Jill Barnett Intel, Global 3PL Sourcing Manager, Ashley Hall Ingersol Rand, Global Transport Logistics Director Bob Newcom Target, Business Partner Mgt Group, John Bauer Nestle, Head of Ocean Transports EMEA, Georgios Skopelitis Levi Straus, Distribution Director, Brian Wehner Supervalu, VP Supply Chain, Mark Foster Alcan, Director of Logistics, Linda Green Sysco, GM – Supply Chain Services, Gene Klein Titan Steel, Int. Logistics Manager, Damon Gunter Owens Corning, Global Leader – Transportation Affairs John Gentle Kellogg’s, Director NSD Distribution, Christian Lahti Sara Lee Bakery, VP Supply Chain Optimization, Kevin Krigline Darden Restaurants, Supply Chain Initiatives, Jonathan Zakary Riddell, VP – Supply Chain Operations, Charles Whitmer Oakley, Director of International Operations, Jim Addison Andrew Corporation, Director – Global Logistics Transport, James Lamb Hickory Farms, National Logistics Manager, Matt Alloway Agere, Director – Global Logistics Compliance, Simon Powell Solectron, Senior Director Global Logistics Frederick Hartung Efficient day-to-day operations – What are the secrets to establishing a successful working relationship with your 3PL provider – clear instructions, good communication and sensible expectations Tapping into 3PL capabilities – Hear how Owens Corning and Levi are taking advantage of their 3PL’s technology – How to exploit the newest supply chain technology without the hefty price tag! – Top tips on using a 3PL to increase the efficiency of your overseas operations, help ease you into new profitable markets and overcome infrastructure, cultural and political obstacles Evaluate your 3PL provider Best practices for measuring and evaluating 3PL performance – Find out which KPIs are right for your company – Discover the key warning signs that indicate it’s time to change your 3PL provider The future of your 3PL Relationships – Find out if you are using an optimum number of 3PLs – steps for successfully reducing yo ur number of 3PLs – Should you be using a 4PL/LLP? – Hear from Nestle about a successful and innovative alternative to using 3PLs Get practical advice from industry experts: †¢ †¢ †¢ †¢ †¢ †¢ Cliff Lynch, President, C. F. Lynch Associates Richard Armstrong, President, Armstrong Associates Ken Ackerman, President, K. B. Ackerman Company John Caltigirone, Vice President, The Revere Group John Coates, President/CEO, The Fennimore Group Mike Erickson, President/CEO, AFMS And many more! Official Media Sponsors: Organized and Researched by: Open NOW for the FULL PROGRAM Download SURVEY online at www. eyefortransport. com/outsourcelog/report. shtml Cost reduction remains the largest driver for outsourcing Find out what should be driving YOUR company’s use of 3PLs! A recent eyefortransport industry study noted that despite 4 out of 5 of companies using 3PL providers, only 14% are using them for the majority of their logistics operations. It also noted that the key driver for choosing to outsource logistics remains â€Å"cost reduction†. With 3PLs offering more and more services, are you getting the most out of your 3PL contract and how can you ensure improved operations and performance in the future? Attend eyefortransport’s Outsourcing Logistics 2005: Best Practices for Managing 3PL Relationships conference to learn from the top logistics executives directly responsible for managing their 3PLs in the industrial, hi-tech, retail, food, FMCG and apparel verticals. Letter from the Chairman: Few informed supply chain professionals would suggest that outsourcing is not a meaningful force in their industry, and it is expected that it will become even more so in the future. As the activity increases, however, so do the issues. There is much more emphasis on the outsourcing of supply chain management systems. The list of traditional logistics service providers now contains names of companies that were unheard of a few years ago. After years of discussion and writing about them, we finally have begun to see true global outsourcing arrangements. Up until recently, there were any number of firms that had operations in foreign countries, but in most cases their logistics activities were confined to the countries in which they were located and those in close proximity. Today, we routinely move products back and forth throughout the world. To some firms outsourcing has become more important internationally than it has been in the U. S. Finally, logistics service contracts are becoming more sophisticated and are placing more pressure on the relationships to provide process and cost improvements and share these benefits with the client. Join us in Chicago and gain insights from both users and providers on the implementation and management of successful outsourcing relationships. This April in Chicago you will hear from more than 20 industry leaders, from companies including: †¢ Target †¢ The Home Depot †¢ Levi Strauss †¢ Supervalu †¢ Sysco †¢ Owens Corning †¢ Sara Lee Bakery †¢ Darden Restaurants †¢ Kellogg’s and many more! †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ Ingersol Rand Nestle Intel Alcan Titan Steel Rolls-Royce Riddell Oakley Hickory Farms eyefortransport is renowned for providing an environment in which attendees learn and business gets done! Via exclusive presentations, interactive roundtable sessions and unprecedented networking opportunities, the eyefortransport conference will answer all your questions on the key issues for working with 3PLs. Cliff Lynch, President C. F. Lynch Associates Topics up for discussion, analysis, and questioning will include: †¢ What are the key factors to take into account when renewing 3PL contracts or using 3PLs for the first time? †¢ What are the secrets to working efficiently with your 3PL providers and getting the most out of the relationship? The benefits of using a 3PL for supply chain technology and tips for smooth integration †¢ How to take advantage of 3PL’s local knowledge to improve and expand global networks †¢ Best practices for measuring and evaluating 3PL performance †¢ Alternatives to outsourcing! †¦ and much more Main drivers in choosing a 3PL Reduce Costs Increasing customer satisfaction Increasing speed of services Improving Supply C hain Management Reducing staff headcount Globalising your supply chain Increase efforts on core competencies Lack of in-house skills 0% 5% 10% 15% 20% 25% 30% 35% Relevant Very Important Graph taken from the eyefortransport Outsourcing Logistics Report – January 2005 REGISTER NOW! CALL 1 800 814 3459 Day 1: Monday 25th April Morning PANEL: Find out if your business is ready for a 3PL – Determine which aspects of your logistics operations are ripe for outsourcing Statistics in a recent industry survey show that 80% of companies are using 3PL services. However, only 1 in 7 use them for the majority of their logistics operations. This panel will help you assess the extent that your business should engage 3PLs? Hear different perspectives from both retail and manufacturing companies †¢ Tips on evaluating your supply chain to recognize the optimum time to outsource †¢ How to determine which logistics operations are ripe for outsourcing – the key signs to look for †¢ Outsourcing is not always the best policy – how to realize when to keep operations in-house †¢ What external factors should you take into consideration? Find out what influence geography, politics, economics, company culture and technology should have on your outsourcing decision Mark Foster Vice President – Supply Chain, Supervalu Linda Green, Director of Logistics, Alcan Charles Whitmer Vice President – Supply Chain Operations Riddell Matt Alloway National Logistics Manager, Hickory Farms John Caltigirone Vice President and Global Practice Leader – Supply Chain Strategy The Revere Group (moderator) Kellogg’s Case Study: Negotiating 3PL contracts and finding a sustainable coststructure for both parties †¢ Learn from the Kellogg’s experience – Hear how they negotiated their 3PL contracts to ensure a realistic cost-structure, for both them and their 3PLs †¢ Minimize potential problems and conflicts by ensuring your contracts are foolproof and watertight – Make clear who is accountable and responsible for every eventuality, including wage increases, union action and external supply chain disruption †¢ Top tips that will fully prepare you for the negotiating table Christian Lahti Director NSD Distribution, Kellogg’s PANEL: How to assess the performance of your 3PLs and measure the overall success of your outsourcing decision Evaluating the outcome of your logistics outsourcing decision and measuring your 3PL’s performance is different for every organization. However, there are certain best practices and tools that translate across all industries and companies. In this panel you will hear innovative ideas from leading companies across 5 different industry verticals that you can implement in your business †¢ How to clarify objectives, choose the right performance measures and implement them successfully for comprehensive business performance management †¢ Learn to identify any gaps or redundancies in your KPI set †¢ Find out how you can measure company morale †¢ What is a realistic time-frame for reaping significant rewards – how soon can you expect real cost reduction, increased service levels, improved customer services and successful systems integration? How to use your KPIs to determine whether to renew 3PL contracts Tim Wilkerson Director of Operations, The Home Depot Gene Klein, General Manager of Supply Chain Services, Sysco Simon Powell Director of Logistics Compliance, Agere Jim Addison Director of International Operations, Oakley Jonathan Zakary Strategic Supply Chain Initiatives Darden Restaurants Ken A ckerman President, K. B. Ackerman Company (moderator) PANEL: Your guide to pricing and incentive schemes that really work – direct from leaders in the apparel, hi-tech and aerospace industries †¢ Top tips on establishing workable pricing structures, setting realistic goals and implementing gain share techniques †¢ Ensuring that the relationship doesn’t sour! How to set incentives that keep the relationship moving forward †¢ Hear he latest innovations in 3PL pricing and incentive schemes †¢ Renewing contracts: How to ensure you pay the market rate! Ashley Hall Global 3PL Sourcing Manager, Intel Jill Barnett 3PL Program Manager, Rolls Royce Brian Wehner Distribution Director, Levi Strauss Richard Armstrong President, Armstrong Associates (moderator) Ingersoll Rand Case Study: How to select the right 3PL for your needs †¢ Hear firsthand from a global, diversified manufacturer with revenues of $9. billion, how to successfully evaluate and select the perfect 3PL for your sp ecific and complex needs †¢ Find out the tools and strategies Ingersoll Rand used to ensure they made the right decision †¢ Discover the challenges and rewards Ingersoll Rand are currently encountering, as they implement two specific 3PL contracts for a TMS system that will move them forward in 2005 and 2006 Bob Newcom Global Transportation Logistics Director Ingersoll Rand Owens Corning Case Study: How do you evaluate and measure your 3PL providers? Owens Corning employs more than 17,000 people and has manufacturing, sales and research facilities including joint venture and licensee relationships in more than 30 countries on six continents. †¢ Find out the criteria Owens Corning uses to successfully evaluate and measure the performance of multiple 3PLs around the globe †¢ How to constantly revise your KPIs to match your changing business, with the full support of your 3PL providers John Gentle, Global Leader Transportation Affairs, Owens Corning Don’t get distracted by note-taking! Purchase your copy of the Delegate Audio CD (at the special delegate rate of $250 or as part of a conference package) which includes: †¢ Complete audio recordings of every main session, including workshops †¢ Complete set of Presentations †¢ Timed program, attendee list, exhibitor and sponsor information The CD is designed as a user-friendly source of information for yourself and colleagues who are unable to attend – Simply insert the CD and the timed program will appear to walk you through the audio and visual PLACES LIMITED CALL eyefortransport NOW! 800 814 3459 Day 1: Afternoon Roundtables Take this unique opportunity to discuss 9 different crucial topics affecting 3PL users today! Don’t miss out on this chance to ask questions, benchmark and get advice on your key concerns from conference speakers and fellow attendees. Each roundtable discussion will last for approximately one hour and will be led by one to four influential industry experts. These di scussions are completely interactive and will provide you with ample opportunity get the answers you need, in a highly focused, small group environment. Acquiring technology through the use of logistics service providers – Tailored IT systems, RFID, etc Frank Riva Industry Development Director, EPC Global Mark Foster, VP Supply Chain, Supervalu 6 Specific considerations for retailers when selecting and working with a 3PL Richard Armstrong President, Armstrong Associates 7 2 Specific considerations for manufacturers when selecting and working with a 3PL Jill Barnett 3PL Program Manager, Rolls Royce How security-conscious is your 3PL – Who has the responsibility and accountability for security? Gene Klein, General Manager of Supply Chain Services, Sysco 8 3 Specific considerations for food and beverage companies when selecting and working with a 3PL Jonathan Zakary Strategic Supply Chain Initiatives Darden Restaurants How to manage a global outsourcing relationship John Coates, President and CEO, The Fennimore Group 4 5 9 Outsourcing reverse logistics to a 3PL Brian Wehner Distribution Director, Levi Strauss Specific considerations for the hi-tech industry when selecting and working with a 3PL Ashley Hall Global 3PL Sourcing Manager, Intel Outsourcing logistics accounting functions (Auditing, Inventory, Freight Payment) Mike Erickson, President/CEO AFMS Logistics Management Group For complete speaker details and updates please check the website at www. eyefortransport. com/outsourcelog Does your company provide logistics services to manufacturers and retailers? Sponsorship, Exhibition Advertising Opportunities If you provide third party logistics make sure you attend this event to hear what 3PL customers – and potential 3PL customers – want from you! Find out shipper’s key concerns and demands to better market your services to your customers. Take it a step further and ensure your services are available to the audience by participating in the program as an event sponsor! If you provide technology and consultancy solutions, make sure you attend this event to stay ahead of the market trends. Hear what shippers need, that 3PLs don’t provide. Go one better and get involved in the exhibition or conference sessions to raise wareness of supporting technology and alternatives to using 3PLs. Exhibitors will benefit from a co-locating event – the 7th North American Technology Forum – to give you twice the number of attendees to network with. For more information see www. eyefortransport. com/natech Whether you’re looking to develop new business, maintain relationships or raise awareness of your company’s activities, we have a range of packages to suit your goals. Contact Sid Ladapo for more informa tion at: email: [emailprotected] om call US Toll Free: 1 800 814 3459 ext 335 Rest of the World: +44 (0)20 73 75 7213 SPECIAL OFFER ON REPORT Get 40% off the â€Å"2005 North American 3PL Report† †¢ Normally $1795, Outsourcing Logistics attendees can purchase the report combined with the full conference pass and delegate CD (worth $1845) for just $2790 – SAVE $850 †¢ Book before February 18th to knock an extr

Would You Write Daily If You Got Paid For It

Would You Write Daily If You Got Paid For It A new UK company has launched offering aspiring novelists an alternative to publication: a salary from  £2,000 per month to write novels. De Montfort Literature (DML) will pay writers a salary to write novels which DML will then design, print, publish and promote. After salary, production and marketing costs, authors will receive a 50 percent share of the book sale profits. https://www.thebookseller.com/news/start-publishing-venture-offer-aspiring-novelists-salary-793601 Imagine having to report to work every day, sit at your desk, and produce a certain amount of work. To earn a full-time writing income, you have to write full-time. A lot of people dont like that. They think the rigorous schedule takes the fun out of writing. Well, guess what? When a hob Write every day. You get better. You get stronger. You get faster. You build confidence. You become dependable. You get to the point that whenever your butt hits the chair, your brain kicks into gear and your fingers itch to write. Its called habit. Its teaching your body what to instinctively do. And it makes a mockery out of writers block. Most authors are afraid to write daily. Those who arent, are the ones making more money. Doesnt that just make perfect sense?

How Professing Bible Believing Evangelical Christians View their Thesis Proposal

How Professing Bible Believing Evangelical Christians View their Responsibility to the Great Commission - Thesis Proposal Example Once that has been established, the reasons that the Great Commission has been largely abandoned will be explored in order to seek answers to the reasons that Christians are no longer as vigilant about attending the mandates that would define their personal ministries. One of the important messages that Mathew gave to the followers of Christ was that they should go forth and spread the message of the sacrifice that Christ made for the world.1 In creating and participating in missionary work, the followers of Christ would support the message of love and forgiveness and spread the message that salvation was available through belief. Culpepper writes â€Å"The Great Commission comes to us from the context of a caring community of faith†.2 Missionary work is more than just spreading the message of salvation. It is a method of showing what the love of Christ means and serving the world so that suffering can come to an end. Missionary work is intended to motivate people to think about the world and their culture, putting Christian beliefs into context with how change will make a difference in their lives. This is done by preaching, by witnessing, and by showing the light of Christian care for the troubles of the world. Where many religions tried to make people believe that their suffering was intended by their god or gods, Christians intend to show others that their burdens can be lifted through God. Much of this is through service to the suffering.3 The fact remains, however, that there has not been a continuation of increased numbers, suggesting that the mandate to continue the spread of Christianity has met with less effort. The purpose of this study is to find reasons and excuses that are being used by Christians for not putting significant effort into missionary work. Through an examination of the literature associated to the question, the topic will be explored and examined in order to find answers to the questions that have been put

Public Relations Techniques and Cases Essay Example | Topics and Well Written Essays - 1500 words

Public Relations Techniques and Cases - Essay Example A case study is a preferred strategy when ‘how’ or ‘why questions are being posed when the researcher has little control over events. The focus is always on contemporary phenomena within some real world context (Center et al., 2008). The researcher is enabled to research on real life events that cannot be controlled in the laboratory setting (Yin, 1994).The case study should use multiple evidence sources to increase validity (Jaques, 2008). The case study below highlighted the communication activities in the first phase of Phare and took an in-depth look at the model communication program developed in November 1997. The model was developed by Brussels-based public affairs consultancy to be used by the EU delegation to the 10 EU member countries. The model can apply to many other economic and political situations and cultural variables of a country. It emphasizes on one-on –one communication rather than involving the mass media. In the first years of operation from 1989-1994, the Phare program provided expertise to the member countries from a wide range of organizations ranging from non-commercial, public and even private. It acted as a multiplier by stimulating investments and responding to needs that cannot be met by other organizations. Phare also acted as a powerful catalyst for unlocking funds from other donors studies, guarantee schemes, and credit lines. It gives priority to the development of the private sector, restructuring of state enterprise and environment protection.

Advice To A Young Man English Literature Essay

Advice To A Young Man English Literature Essay Benjamin Franklin, Founding Fathers of the United States, was born on January 17, 1706 and died on April 17, 1790 aged 84. Franklin was a lead author and printer, satirist, political theorist, politician, postmaster, scientist, inventor, civic activist, statesman, and diplomat. As a scientist, he was a significant figure in the American Enlightenment and the history of physics for his discoveries as well theories regarding electricity. He invented the glass armonica, the Franklin stove, bifocals, a carriage odometer, and the lightning rod. At the age of 24, Franklin publicly acknowledged an illegitimate son named William. In June 25, 1745, Benjamin Franklin wrote a letter Advice to a Friend on Choosing a Mistress. In this he is advice to a young man on how to channel his sexual urges. He states that a remedy for sexual desire is unknown. His advice would be to take a wife. Having doubts that the intended reader will finally get married; the speaker outlines several advantages of marrying. That the intended reader would succeed in his industry if he gets a healthy wife. According to Franklin, a prudent wife is economical and she is sufficiently a fortune. The author is able to portray a woman as very important in any family (McGovern 10). Incase the above arguments fails; Franklin lists seven explanations why an older mistress is better than a young one. Advantages include greater caution in conducting an intrigue, less risk of unwanted pregnancy, and better conversation. The author advised the young man that his reputation will be safer with the commerce of woman. According to Franklin, a woman is able to safeguard her familys reputations incase of an affair. She is capable of forming a mans manners by her good counsel. Born in St. Johns, Antigua and Barbuda on May 25, 1949, as Elaine Cynthia Potter Richardson, Jamaica Kincaid is an American Caribbean gardener, author and novelist. Throughout the academic year she teaches at Claremont McKenna College in Claremont, California, resides with her family in North Bennington, Vermont, in the summers. In St. Johns, Antigua and Barbuda she was brought up by her mother and stepfather, who was a carpenter, until 1965 at age of 19 where she moved to America, New York to work as an aupair. She changed her name to Jamaica Kincaid since her family criticized her writing, in 1973. She has given birth to a son, named Harold, and a daughter, named Annie, with her former husband Allen Shawn. She recently converted to Judaism a minority religion with minority of Black people. She writes extensively on women and their relationships with one another, especially mother to her daughter to be precise as depicted in her works such as Annie John, Lucy, The Autobiography of M y Mother, and Girl which a collection of stories and was first published in 1983 in At the Bottom of the River. In her poem Girl she talks about the morals and norms imposed on women by the humanity, and at times, their own community and social group as well. Here, the major theme of conflicts between a mother and her daughter and traditional and Western or modern values are portrayed by her effective illustration of daughters relationship with her mother. The literary work was done when St. Johns, Antigua and Barbuda was moving from a colonial state and my people were at crossroads on whether to keep African-based Obeah culture or be assimilated in the British or Western ways (Gioia and Kennedy 379). The speaker in Girl employs the use of constant command which makes obvious that she feels as if she ought to be ruthless and simple with the girl in order for her to be taken seriously. The orator desires the girl to know how to behave, and the only approach she finds in which to do so is by authorizing the girl to do specific chores and making it look like there is alternative way in which to perform them. The orator tries to teach the girl by replicating fine points for instance how to set a table in five diverse circumstances. By demonstrating that there is a great deal to be learned to adequately carry out a simple task such as setting the table, the orator shows the girl that she ought to pay attention and put effort to succeed as a woman. In this way, the speaker acts as a role model as well as a counselor to the girl. The speaker shows that a woman has various roles as well various ways of performing the same task (University of Delhi 88). In both the literary works the writers portray the fact that women are expected to obtain and maintain clothes and are responsible for mens clothing. This is depicted in Kincaids Girl where it begins with laundry: Wash the white clothes on Monday and put them on the stone heap; wash the color clothes on Tuesday and put them on the clothesline to dry; After this the mother comes with demonstration on how you iron your fathers khaki shirt so that it doesnt have a crease; this is how you iron your fathers khaki pants so that they do not have a crease. In Benjamin Franklin, Advice to a Young Man on the Choice of a Mistress prudent healthy Wife is supposed to take care of her husband well so that he succeeds in his profession. This is also seen where the Girl is taught how to prepare and grow different foods. In this family a girl is expected to learn how to fish and to soak salt fish overnight before you cook it. Thus, in the two literary works the women are supposed to be caring of the husband and the rest of the family in terms of general wellbeing of the family. Being economically savvy is a virtue implied by both writers in their works. In the Girl she learns how to shop for bread grow root vegetable, okra and dasheen, and prepare pumpkin fritters, doukona (a coconut, banana and cornmeal pudding) bread pudding and pepper pot. These are humble dishes which are supposed to make ends meet. In Benjamin Franklin, Advice to a Young Man on the Choice of a Mistress a wife is supposed to be with her good Economy, and the husband will be a Fortune sufficient. The art of nursing is required of women in these literary works. This is whereby, as in the case of Girl, she has to learn how to make a good medicine for a cold and in the Benjamin Franklins work the lady has to learn to do a 1000 Services small and great, and are the most tender and useful of all Friends when you are sick. Therefore, the two societies though centuries apart, this knowledge was mandatory for all women and girls who are about to become wives. Behaving well in public places especially in front of men was greatly emphasized whereby the Girl is told this is how to behave in the presence of men who do not know you very well, and this way they wont recognize immediately the slut I have warned you against becoming. The mistress in Benjamin Franklins work Advice to a Young Man they are more prudent and discreet in conducting an Intrigue to prevent Suspicion. Thus both women and girls are supposed to carry themselves with decorum to avoid tainting their images. Being beautiful despite the age and chores that one does is not expected of women in the two literary works. In Advice to Young Man the lady learns how to maintain her attractiveness by having confidence in her by not leaning on looks. The Girl has to be smart even if it means washing with her own spit. In the Girl the mother tells the daughter how to how to bully a man; this is how a man bullies you Thus the woman has a role to play in introducing her daughter to complicated dating world. The mistress in the Advice to Young Man knows how to seduce effortlessly young boys by knowing how to kindly take care of a young Man, form his Manners by her good Counsels. Therefore, dating roles in both works are antagonistic whereby girls are expected to be chased by boys while old ladies seduce the young boys. Therefore, from the above roles of women in both the Girl by Jamaica Kincaid and Benjamin Franklins Advice to a Young Man on the Choice of a Mistress have significant similarities and disparities as also evident in the world today. Both authors represent a different period in time as well as station in life. Franklin is a man of status offering advice to someone he wishes to succeed in life. Franklin appreciate the roles of a healthy woman whereas Kincaid depicts the nurturing the roles of a well behaved woman.

Kellog’s Case Essay

Generally speaking, one can say a premium brand is a brand of excellent quality and value. Futhermore, a premium brand is a brand that has a particular value to a market because of the design, inventiveness and quality that it provides. In addition to this, a successful brand name will encourage loyalty amongst consumers who will be more likely to buy the product on a regular basis. So a brand is considered to be premium only when the customers believe the brand is worth the price one is paying for it. In other words, the vendor is able to charge more for a product even if the competition provides a similar product or service at a lower price. Regarding Kellog‘s, one can say it is a premium brand not only because of its wide range of products and 42% of the market share of the value ot the UK‘s cereal market but also because the consumers are con? dent that they receive a high quality product when they buy a Kellog‘s merchandise Question 2: Describe the difference between an aim and an objective. Before differentiating between an aim and an objective on should ? rst de? ne the speci? c meaning of these two words in the management context. An aim is a goal. It is something a company wants to achieve. Moreover, it helps people to understand the beliefs and principles of that business An objective is a more precise statement of the goal. It is designed to contribute to a speci? c aim. Therfore, it has to be speci? c, measurable and realistic. To make it more clear one can take Kellog‘s as an example. Their aim was was to clarify the importance of a balanced lifestyle to the consumers. To achieve this aim Kellog‘s set several objectives, such as increasing the association between Kellog‘s and sports or even encouring and supporting physical activities. Question 3: Outline the purpose of Kellog‘s work with the ASA. The reason why Kellog‘s chose to work with the Amateur Swimming Association can be deduced when one looks at the aims of Kellog‘s and of the ASA. As explained in question 2 Kellog‘s wants to reinforce the importance of a balanced lifestyle so its consumers understand how a balanced diet and excercise can improve their lives. ASA‘s aim is to give more people, more opportunities to swim for health and fun. Because of the correlation of these two aims of these two companies it makes sense to work together in order to use synergies to achieve their common goals and objectives. Whereas Kellog‘s acts as a sponsor, ASA makes sure the swimmers receive the best possble support and the funds reach the proper institutions and people. Moreover, working with ASA assisted Kellog‘s to get in contact with several other companies and partners, such as Sustrans. Furthermore, Kellog‘s reinforces its brand positioning by working with ASA. Because of its corporate responsibility Kellog‘s is perceived much more positively by its customers which automatically leads to a higher loyalty and a better business reputation, which eventually can lead to higher sales and revenues. Question 4: Using examples to support your dialogue, evaluate how Kellog communicates and discuss how this enables it to position its brand. Kellog‘s uses two ways to communicate. The internal and the external way. In order for a strategy to be adopted successfully, a company‘s internal and external communication has to be correlated. First of all Kellog‘s uses internal communication, which is done within its organisation. The goal of trying to clarify the importance of a balanced lifestyle to the consumers is also done within the company. By dispersing a house magazine to its employees, about the importance of a balanced lifestyle, it also wants to highlights the importance of its goal not only to its customers but also to its staff. Furthermore, the Kellog‘s personnel is provided with a pedometer to encourage its employees to live a healthier lifestyle. To summarize this, Kellog‘s wants its staff to understand its business objectives and also be able to relate to them. Secondly, Kellog‘s uses several external communication methods in order to strengthen its brand positioning. It uses several elements of the marketing-mix to communicate with its customers. First of all, it uses a huge variety of media to reach its consumers, such as the press, radio, television and internet. Moreover, the packaging of Kellogg’s products is also a key element of the marketing mix. Kellogs‘ packaging provides the assurances of quality and nutrition that come with its name and also appeal to the end user, mostly children. One example is the use of the cartoon characters of Jack & Aimee the tries to show the importance of exercise and a balanced lifestyle. So to summarize, one can say Kellog‘s wants to position its brand as a healthy, family-oriented, high quality product that puts an emphasis on a healthy and balanced lifestyle. This is done by communicating the need of physical activity by working with partners that emphasize sports and also by advertising the need of sports through their own channels such as packaging and advertisement.

Evaluating alternative sources of energy of the US

Evaluating alternative sources of energy of the US The energy situation of the United States is currently worse, an unimaginable situation for the country. This is because of the increasingly large demand for these resources in the daily lives of Americans. As the country reaches its peaks in development and technology, it is suffering from a deficit in the energy division, wherein the demands for it are not met, and the supply isn’t enough. The demand for resources like oil has stably increased in the past years, and the country depends much on imported oil so that they could reach the increasing demand.This also increases the price of these resources. According to Kouchi, â€Å"Since 2003, the unregulated price of natural gas has been very high and volatile – sometimes doubling in a matter of months (Kouchi). † With the continuously increasing needs of the people, even the importation of these resources will not be able to provide for the demands. Our needs con tinuously increase but the supply doesn’t. Even though we turn towards exporting these important energy resources, the costs greatly hurt the pockets of the people. According to Walker, â€Å"Residential energy use in the United States will increase 25 percent by the year 2025, according to U.S. Department of Energy (DOE) forecasts (Walker). † Because of energy source problem we are experiencing, we are turning towards various alternative sources of energy. Our natural source is slowly getting depleted so we must find another source of the energy we need so much in life. These alternative sources of energy would provide us of the power we need to run business, fuel our transportation, and cook our meals, everything that are essential for us to live. The environment is abundant of these possible resources; it just depends on the people on how we would be able to put it into more useful forms.These alternative resources include renewable and nonrenewable resources. The r enewable resources are wood/biomass, hydropower, solar power, wind energy, wave energy, tidal power and fusion, while the nonrenewable includes oil sands, coal, shale oil, gas hydrates, nuclear fission and geothermal energy. These resources all have the potential to provide us of our needs but there are limitations for every one of them and that they pose underlying effects when they are used, so proper evaluation should be done in order to do so. The most feasible of these resources would be the solar power and that of nuclear energy.Since sunlight is a free source for the people, and for a certain time of the day it is available, we will all be experiencing abundance in its supply here on earth. It will depend on how the person would convert the raw solar energy to become a useful form of energy. The other one would be the Nuclear energy, wherein it could really provide a lot of energy but the drawbacks are very dangerous, thus adopting this technique would really mean taking a lo t of risk for the consumer. Nuclear energy is proven to generate a lot of energy for the country but risks are still there in doing so.It has been tried and tested, and we have even paid the price of failure, and it was really big. A closer look on solar power Solar energy is derived from the light of the Sun and has already been proven useful in energy forms in a lot of traditional technologies and techniques. It has seen widespread use especially in the places which doesn’t have any means of energy available, since sunlight is readily available, even in remote places. It is also a big energy source in the outer space, wherein the sun gives off its rawest form of solar energy, wherein it gives off high intensity power that you need to process it to make it usable.The solar energy that reaches us here on earth has undergone various activities as it passes through the atmosphere. It actually starts as a very powerful solar radiation upon entering the Earth’s atmosphere, wherein it boasts more than a thousand watts per square meter of pure energy, solar power at its rawest form. As the solar radiation enters the atmosphere, some of it gets reflected backwards and only a portion proceeds and gets absorbed by the Earth. The atmosphere acts as a buffer and a barrier, filtering energy until what gets left is the usable energy for the people.Clouds, dusts particles, and certain pollutants contribute to the rate of reflection and absorption of the atmosphere, thus regulating the amount of solar energy that reaches the surface of the Earth. Considering the rate of conversion of this energy, the photovoltaic panels, the ones used to capture and convert useful solar energy, could distinctively convert and transform some 15% of the incoming sunlight to electricity, wherein the average delivery of a solar panel in the United States would turn out to be around 19 to 56 watts per square meter or about 0. 45 to 1.35 kilowatt-hour per square meter on each day. So lar energy could provide sufficient energy for the United States, but the turnout would still depend on the local conditions of a potential specific site, that is why it is hard to speak in a generalized manner. It is dependent on the areas where you would want to setup a solar power collection plant. Setting up a solar energy collection and conversion plant would be possible in some strategic areas. This includes most of the United States dry lands, the desert areas where there is the abundance of sunlight and has a predictable weather.These are mostly effective in states which have enough sunlight all throughout the year. However, it is difficult to acquire solar energy on some parts of the year, especially during winter, where there is scarcely any appearance of the sun. You could not depend on the solar energy as a source all throughout the year. You would need to have another alternate source, especially when it comes to the wet seasons where there is no sufficient supply of su nlight to fuel our needs. Practical uses and applications of Solar Energy There are a lot of possible uses and applications of solar energy.It depends on the nature of the demand for energy, since solar energy can be stored in solar cells. It could be modified to suit the situation. The main uses of solar energy would include heating, electricity generation, and desalination of seawater. The different applications include solar heating systems, solar cooking, solar lighting and photovoltaics. A solar heating system uses solar energy to heat various materials. There are some solar heating systems for heating water, wherein solar heaters may heat domestic water, or for heating swimming pools.This is essential for people living in the United States because they are used to warm baths during the cold season. It would be the main function of solar thermal collectors, to make sure that there is warm water in case it is really needed. Solar cooking could also be done with the use of a sola r box cooker, but it is not necessary and practical in the United States. Another important concept is solar lighting or daylighting, wherein it utilizes the natural light in order to illuminate a certain area or place. It literally saves natural light so that you could save on minimal usage of electric lighting systems.Photovoltaics uses photovoltaic or solar cells in order to generate electrical currents directly from sunlight, and the generated electricity will be stored in power cells for future usage. Photovoltaic cells are also the ones that power those solar powered calculators with LCD’s, because it only uses low power. In its early years of introduction, the cost of manufacturing was high, so there were fewer experiments that explores its possible uses. But when the cost of production lessened, it became more cost-effective to the users, thus making it a practical tool for the power savers. Pros and Cons of Solar energy Pros.According to Youngquist, â€Å"This is a favorite source of future energy for many people, comforted by the thought that it is unlimited (Youngquist). † Classifying solar power, it is a renewable source, meaning we will not seize to enjoying its benefits as long as the sun continues to shine and reaches Earth. It doesn’t emit any kind of pollution, like air or water pollutants, because there is no combustion that is happening, so there are no by products that causes pollution. It provides electricity to far flung places, which are too far to be reached by cables and lines from a certain power plant or generator. Cons.It is not stable and predictable because it requires or depends on a certain amount of sunlight that needs to reach Earth. The amounts vary at certain lengths of the day, and at some instances, when the weather is cloudy or rainy, sunlight may be too weak to provide solar energy. Also, photovoltaic power stations are very cost-ineffective, wherein it is only about 10% efficient, not really practic al to establish one in order to provide energy for a certain area. Nuclear energy as an alternative source Nuclear energy is created or is the energy which is emitted from atomic nucleus, wherein it requires various processes in order to do so.There are various processes involved in order to release nuclear energy from atomic nucleus. This includes radioactive decay, endothermic nuclear reactions, fusion or the combining of two atomic nuclei, and fission, or separating of the nucleus into two separate, equal parts. The United States are open into using and adopting Nuclear means in order to provide energy sources, especially when there is a great need arising from American states. Because of that increasing necessity, the natural resources could not provide all the energy requirements of the people.Since nuclear energy is an almost limitless resource, it is a good candidate as an alternative source of energy. Nuclear power in its most useful form, really promises a lot as a source o f energy. The process of attaining and extracting the energy itself does not produce any carbon dioxide, which we know that if there is excess of it, will be harmful to the environment. The nuclear power that the US is using today comes from the fission or splitting of the nucleus of uranium, plutonium or thorium, or the fusion of hydrogen into helium, wherein these processes emit a certain amount of energy.The most common means of acquiring nuclear power is through the fission of uranium. The ratio of the energy outputs of nuclear fission of uranium is great, wherein the fission process of its atom produces roughly about ten million times the energy output of combusting the atom of carbon from coal. Talking about the duration of a nuclear power plant, the present Uranium-235 reactors are projected to last for more than a hundred years time, providing enough energy for the needs of the world.These power plants generates roughly more or less than one million kilowatts of electricity, far greater than that of other power generating plants. But the underlying issue would be about the nuclear waste that these power plants produce. Surely, it is unavoidable not to have any waste byproducts produced. The fuel rods which is the core of these power plants, when already became spent, poses a great environmental risk, a problem being addressed by many, yet still has no concrete solution. These fuel rods are highly radioactive and dealing with this is very costly.Fuel rods lasts about two years, until when enough of the Uranium-235 has been changed into fission products, and when these builds up, the fuel rods should already be replaced. The problem would then be about properly disposing these nuclear wastes. When the fuel rods are used to produce heat to which raises or creates steam to generate or produce electricity, it also produces the unnecessary wastes from spent fuel items. They maybe reused for a number of times, but eventually, they would be useless and the nee d to dispose it will arise.If they don’t dispose it, it will decay in the environment, and since it is radioactive, it is highly hazardous to the health of living organisms. Possible solution. According to Fleming, â€Å"Various ideas about how to deal with them finally are current, but there is no standard, routinely-implemented practice. One option is to pack them, using remotely-controlled robots, into very secure containers lined with lead, steel and pure electrolytic copper, in which they must lie buried for millions of years in secure geological depositaries (Fleming).† A solution to this problem would be sealing these radioactive materials in a container with various elements that serves as its linings, like lead, steel and electrolytic copper. After that it would be buried in geologically secure places around the world so that it will not be disturbed while it undergoes the decaying process. But doing so is very impractical, especially now that we lack resource s for energy. It is not practical because the energy costs of making the containers made up of various metals is very great, wherein the energy usage will be equal to the same amount of energy required to build the nuclear reactor itself.For America, it is very impractical, and the problem would be where to burry those potentially dangerous containers, wherein most places in the country are inhabited by people, and they would surely disagree with the idea of doing so. The people would fear for their health the most. Pros and Cons Pros. Nuclear fission promises tremendous energy outputs, producing large amounts of energy with only a small amount of fuel. Comparing coal and uranium, it is said that one kilogram of uranium would be equal to that of about 3. 5 million kilograms of coal; the discrepancy between the two is very big.In terms of the cost in creating energy, nuclear power is as cheap as using and making coal power. Also, air pollution is not produced during the production, l ikewise with carbon dioxide and sulfur dioxide into the atmosphere, thus contributing to the worsening case of global pollution. According to McCarthy, â€Å"A major advantage of nuclear energy (and also of solar energy) is that it doesn't put carbon dioxide (CO2) into the atmosphere (McCarthy). † So we could clearly say that they’re not responsible for global warming or acid rain. Cons.Along with the usefulness of nuclear energy, underlying disastrous effects would come about. Nuclear fission of Uranium would create a lot of toxic substance that are very risky for living things. It creates poisonous wastes which are highly radioactive. Disposing of these wastes would require efficient planning and monitoring, and a hefty amount of budget. The Chernobyl accident, wherein a nuclear reactor have reached melt down was just a picture of the devastating effects of establishing nuclear reactors, especially those who are uncontained, near human settlements and establishments. It is a safety hazard for the people living near it. Establishing a nuclear reactor or power plant would require a lot of budget, even though it promises of cheaper energy, the costs of maintaining it and taking care of it until it is useless is very big. This is also prone to exploitation from those who seek power, since nuclear power is really scary and equally devastating, it could be an easy target for wrong doers and terrorists (Fleming). Summary and Integration The United States is undeniably running out of energy resources.We are being forced to import fuel for our machineries and technologies, which is why venturing on other possible sources of energy could be a move that could turn around the tables. Both Solar and Nuclear power promises and abundance of energies acquired from various means. But we shouldn’t take each other separately, since we could use both of them hand and hand. Having a lot of sources of energy could mean stability for the coming years. Applying both solar and nuclear power to the country could mean diversification in the use of resources, thus help in preserving our natural resources.We people are the ones who will benefit everything that these resources offer, provided that we use them properly. References: â€Å"Energy Situation†. 1996. March 12 2007. . â€Å"Solar Not Nuclear†. 2004. March 12 2007. . â€Å"The U. S. Press: Top Ten Nuclear Lies â€Å". 2004. March 12 2007. . Fleming, David. â€Å"Why Nuclear Power Cannot Be a Major Energy Source†. 2006. March 12 2007. . Kouchi, Roger.â€Å"Fact Sheet on Energy Situation†. 2006. March 12 2007. . McCarthy, John. â€Å"Frequently Asked Questions About Nuclear Energy†. 1995. March 12 2007. . Walker, Cameron. â€Å"The Future of Alternative Energy†. 2004. March 12 2007. . Youngquist, Walter. â€Å"Alternative Energy Sources – Myths and Realities†. 1998. March 12 2007. .